Driven by her interest in the dynamic contemporary art scene in the Asia Pacific region, Annabelle has developed solid experience in strategic communications and event management, delivering a range of successful campaigns for leading international galleries, museums, art fairs and corporate sponsorships. She has also helped launch major arts events and worked on the China debuts of highly acclaimed international artists.
Annabelle has a strong interest in current affairs, politics and global issues, and is inspired by the transformational power of art and how it can meaningfully influence publics and communities. An expert on the media landscape of Greater China, Annabelle’s tactical experience and strategic insights maximise key message permeation and brand positioning.
Annabelle is a major in Government and International Relations and acquired her Masters in China Studies from Chinese University of Hong Kong, Annabelle is fluent in Mandarin, English and Cantonese.